Answer me this: is it easier to work harder or easier? 


I believe it’s easier to work harder, get richer, and be more successful than it is not to. Here’s why: 


In my previous post I wrote about how long-term success can feel difficult to achieve because there is not a short-term payout. To combat this we have to do special rituals to feel rewards now so that we can stay on track and not get distracted. 


Well there was one other thing I forgot to mention. 


When you work really hard and take MASSIVE action, your ability to get results happens sooner, thus you experience rewards sooner, and thus you become more addicted to results. 


I actually believe THIS is the reason that the “middle class” in ALL FACETS OF LIFE is disappearing. 


Let’s use a non-income example: working out. 


You don’t see many people that are “generally fit” for extended periods of time (as in, years). 


You typically see people that DO NOT WORK OUT, or people that WORK OUT OBSESSIVELY. 




I discovered this running laps on the track in Chiang Mai. After one of my fastest laps ever in which I broke my previous record, my friend Vadim said something to me: 


“Dude, you’re like a drug addict, but with running. You don’t even care about fitness, you just want those sweet endorphins.” 


And he was 100% right. 


Don’t get me wrong, I love to work out for the “future health” but actually that comes secondary to the short-term rewards I get from a super intense workout. 


When you work out extremely intense, your brain gives you exponentially higher feel-good chemicals than when you work out at a low or medium level. 


I literally feel high after an intense run. My ability to focus, feel self-love, and just feel amazing is extremely high after a very intense workout. 


Every runner that I know agrees and says the EXACT SAME THING! 


Now let’s go back to my future claim of the “dying middle class.” We see this for running alone. 


Most people in the world do not run at all. They claim to “hate it.” Then there are VERY few people that do low-level or medium-level jog. The people that do run… Well, they RUN. 


One guy I met in Chiang Mai will casually run around an entire city like it’s nothing, pulling in times like 4 minutes 15 seconds kilometers for multiple kilometers. That’s plain-speak for really fast, for really long. 


I’m the same way. People see me run and they go “WTF!” 


If you ran with me, I’d get you hooked on it like an addict. At first it would SUCK, but once I got you past the “critical threshold” you would feel so high you’d find yourself charging down the street chasing that runner’s high again every single morning. 


The same is true with success. A lot of the top entrepreneurs (Tai Lopez, Gary V, Grant Cardone) take MASSIVE action. You see them having the problem of working too much, not because they are work-a-holics but because they are addicted to success. 


You see the thing is they hustled hard, got results, and then this feedback loop triggered a pattern in their brain where they get obsessed with nothing but more results. 


What can you learn from this? 


Take massive action on ONE goal at a time. Don’t try to make too many changes at once. Focus on an area of life, but when I say focus, I mean CRUSH IT. 


If you want to be fit, work out SO HARD that you feel “the bliss.” You might not feel it the first few times but I promise if you are consistent, your brain will release massive amounts of feel-good chemicals. 


You’ll get addicted to the action because you get a big short-term reward, but at the same time this same action will bring you long-term fulfillment and success. 


For work I found that I am starting to enter “flow states,” so even without results I feel super amazing just getting in the flow and doing things. It becomes a passion. 


It’s easier to be GREAT than it is to be GOOD because usually GOOD regresses into BAD whereas GREAT creates a feedback loop that keeps inspiring more GREATNESS. 


Take MASSIVE action, go ALL IN, and you’ll get results faster which will perpetuate this action. 


Good luck! -Michael